The Nokia Pureview 808 is A Pure Beauty

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I had the chance to try the Nokia Pureview 808 last month. Undoubtedly, it’s a pure beauty in one aspect, but failed to fully amaze me.

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Nokia may probably be gasping for more market share but nothing could stop them from innovating. What Nokia Pureview 808 can offer is not just pure innovation but a mobile-phone camera experience that no other phones can topple. Nokia Pureview may not be Nokia’s solution to reclaim its reign as the world’s largest phone manufacture but a legacy that put a positive dent in the mobile phone industry.

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‘Awesome’ is an understatement to describe the 41 mega-pixel sensor of the Pureview 808. How did Nokia fit in a 41 mega-pixel sensor in this phone? I don’t want to speak too technical but by “41 megapixel” in Pureview 808, Nokia meant a kind of technology where sensors and lenses are replaced with software imaging solutions, which makes pictures so detailed and less-noisy even at zoomed-in levels. Whew! That’s Pureview technology.

Sample shot:

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Here’s how Nokia explains the Pureview technology if you still wish to read the technical details:

The Nokia 808 PureView features a large, high-resolution 41 megapixel sensor with high-performance Carl Zeiss optics and new pixel oversampling technology. At standard resolutions (2/3, 5 and 8 megapixels) this means the ability to zoom without loss of clarity and capture seven pixels of information, condensing into one pixel for the sharpest images imaginable.

At high-resolution the Nokia 808 has the ability to capture an image, then zoom, reframe, crop and resize afterwards to expose previously unseen levels of detail. With superior low-light performance and the ability to save in compact file sizes for sharing in email, MMS, and on social networks, the Nokia 808 PureView makes it possible for anyone to capture professional looking images in any conditions.

Unfortunately, the Pureview 808 uses Symbian Belle FP1 as its operating system. Yes, it felt very responsive but it would have been better had Nokia installed Windows Phone 7.5 in it. At this department, the Nokia Pureview is not a pure beauty at all. When I asked the product manager for Nokia, Mr. Mike Smith, if they are going to apply Pureview technology on their upcoming Windows device, he simply said, “That’s possible.”

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Noteworthy specs

  • Camera

    41MP sensor, Carl Zeiss lens, PureView imaging technology and Full HD video

  • Connectivity

    HDMI and DLNA outputs, NFC and Wi-Fi technology

  • Navigation

    Preloaded Nokia Maps, turn-by-turn satnav for over 100 countries

  • Memory

    16GB of built-in memory, expandable to 32GB or 48GB

Accesories worth buying are:

  • Nokia HH-23 so you can easily fit your Nokia 808 PureView to a tripod for perfectly steady shots.
  • CC-3046 to keep your phone and its revolutionary camera in top condition with this specially-designed hard cover.
  • HDMI Cable for Pureview to easily hook up your phone to any HDMI compatible TVs.

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Priced at PhP26,550, the Nokia Pureview 808 is going to be a hit and miss. Its main features made it a niche-product – catering mostly to photography enthusiasts. It’s a digital camera with phone features; not the other way around. If you’re after its features – camera, big sensor and less-noisy pics, et al – then by any means, buy it. But if you’re after entertainment, operating system, games and availability of apps, then you might want to consider Nokia’s cheaper Lumia series like the Lumia 800.

Here’s something you might also want to consider – if you’re still thinking of buying this phone, Widget City is selling it for only Php 24,800. Check out their site for more information.

Giancarlo Viterbo is a Filipino Technology Journalist, blogger and Editor of gadgetpilipinas.net, He is also a Geek, Dad and a Husband. He knows a lot about washing the dishes, doing some errands and following instructions from his boss on his day job. Follow him on twitter: @gianviterbo and @gadgetpilipinas.

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