2017 is the best year of Gadget Pilipinas. We posted a total of 877 articles last year, and generated close to 600,000 pageviews based on our recent Google Analytics report. Our website was hit with several design and server issues in 2017, and it affected the overall performance of the site. The influx of new competitors in the industry – while we welcome this wholeheartedly – put us in a position to think of ways to “be different” in our campaign executions to please our audience, readers and advertisers.

Our goal for 2018 is to close the year with 1,000,000 pageviews at a minimum. This may be small from our bigger competitors’ perspective in the industry, but it’s a huge feat for us to take. In order for us to do this, we can’t just simply rely on social media and video referrals. Our goal is to have a healthy mix of referrals from social and organic search, and decrease pageviews from direct channel. Based on our recent data, about 25% of our total pageviews in 2017 were driven by our social media posts. The rest were from organic search and direct.

We must admit, despite being able to explain the steps we need to do to reach our 2018 goals, there are so many things to learn,  understand and fix.  There is no better way to do this than tapping a team that will provide us expert advise and help us achieve a much better year.

This 2018, our team tapped Step Web Services, a Manila-based company that offers SEO and SEM  for businesses in the country. It is owned by James Havell, who has over 20 years of online marketing and advertising services in the UK.

James Havell of Step Website Services and Gian Viterbo of Gadget Pilipinas / Blip Media
James Havell of Step Website Services and Gian Viterbo of Gadget Pilipinas / Blip Media

During the initial phase of their service, Step Web Services found out and confirmed that our site suffers from several SEO issues, including broken internal links, unstable server performance and missing files. Unstable server performance was brought about by installed website plugins that load too many scripts, which use hefty server resources.

Step 1 770x396 - Gadget Pilipinas taps STEP Web Services to improve SEO position in industry

Apart from the 21-page report provided by Step last December 2017, James also gave tips on how to improve our page’s rank on popular search engines such as Google and Yahoo. While our media brand has impressive social media marketing exposure, its overall performance is being dragged down by poor SEO implementations. We found out that we need to take time in filling out alternate texts, get our metadata right, see if there are missing files/pages and further improve the construction of our articles.

3 weeks since we received the report by Step, we initiated a massive overhaul of our website. We will incessantly optimize the site throughout the year, and with Step’s help, we will reach 1,000,000 pageviews this 2018.

Here are the other things provided in the initial report:

  • Highlight all areas that need urgent attention.
  • Provide advice and support with making changes using your own web designer or developer.
  • Can also meet with your web designer or developer to explain and instruct changes.
  • Will provide ongoing SEO reports every month to access improvements being made.
  • Meet with you at least once a month to discuss SEO report and results.

With all the input Step Web Services provided, our team is confident that we can reach our goals this year. This newly forged partnership will not just benefit both parties but also everyone who have been avid readers and viewers of  Gadget Pilipinas.

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Founded in 2009 by Gian Viterbo, Gadget Pilipinas is one of Philippines’ top sources for news, tutorials, reviews and tips about the latest trends in technology, gadgets, games, social and digital media and cyber culture.

Tokyo Game Show Special Coverage

Tokyo Game Show 2018

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Witness this year’s biggest gaming convention in Asia, the Tokyo Game Show 2018. This September 19, our team will fly to Tokyo, Japan, to be part to TGS 2018. Special thanks to our brand partners Huawei Mobile, PLDT Home, Smart Communications and Cherry Mobile for making this coverage possible.

The Gadget Pilipinas Team was given access to a press briefing with Hidetaka Miyazaki, Director from From Software and a bit of hands-on gameplay. Here’s our take on the hands-on gameplay and the insights from the press interview. We also  figured a listicle is in order to rundown why this game will match the hype surrounding it.

Here’s our Top 5 reasons why “Sekiro: Shadows Die Twice” is to die for.

1) The game is Tenchu-inspired

sk8lqukaqalhq2mrzkqd 770x433 - Top 5 reasons "Sekiro: Shadows Die Twice" is to die forIf you’ve played any of the Tenchu games in previous game consoles, you know that the use of the grappling hook to set-up a one-slash-stealth kills from above is a hallmark of the series. Zipping to rooftops and treetops will be the go-to move in this game to get rid of sentries. And yes, those ever-so glorious decapitations and dismemberments with the stealth kill are present.

2) Casual or hardcore can play

sn1rmqcvrwomyuttaoyq 770x433 - Top 5 reasons "Sekiro: Shadows Die Twice" is to die forFrom Software is notorious for challenging games and Sekiro: Shadows Die Twice is no exception. However, Hidetaka Miyazaki, Director of From Software, revealed that he himself is a casual gamer and has made it clear that the game should be accessible to beginners and experienced players alike.

3) Upgradeable prosthetic arm

jjn6e6ivua5u142iukql 770x433 - Top 5 reasons "Sekiro: Shadows Die Twice" is to die forThat prosthetic arm that Sekiro has isn’t just for looks. It can launch a grappling hook and is upgradeable too. No details were revealed but its good to know that a skill-tree based system is in place. Think Horizon Zero Dawn or Spiderman on the way skill and gadgets are upgraded. Tech upgrades set in feudal Japan? What’s not to like?

4) Play the style that suits you

jo1pi5md3myj0pxynz9p 770x433 - Top 5 reasons "Sekiro: Shadows Die Twice" is to die forStealth like Tenchu or head-on like Dark Souls? It’s up to you. What’s clear is that you can’t use stealth for the whole campaign since the game wasn’t designed that way. Stealth can be used to thin enemy numbers and to preserve your health before confronting the big boss. The mix of stealth and hack and slash is always a good mix to change-up the pace and should suit any gameplay style.

5) Single-player only campaign can last 20 to 30 hours 

ocxemodvr6oa72argpyo 770x433 - Top 5 reasons "Sekiro: Shadows Die Twice" is to die forThat’s the length of the campaign as per Miyazaki. The game is focused-solely on the single-player experience. No more wayward players who can just jump-in and help or derail your campaign. From Software also focused on the story-telling. Given that no resources were spent in developing the multiplayer aspect, expect the campaign to take it up a notch.

Sekiro: Shadows Die Twice will be released on March 22, 2019 on PC, Xbox One and the Playstation 4.

Our Tokyo Game Show 2018 Coverage is brought to you by our brand partners: Huawei Mobile Philippines, PLDT Home Fibr, Smart and Cherry Mobile. Access our coverage here.

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Heads-up, Pro Evolution Soccer (PES) players. The PES game you’re playing on your phone is going to get a major upgrade.

For starters, the visuals will get a major overhaul and will be using Unreal Engine 4 – the same graphics engine used in triple A games for consoles and PCs. With the use of Unreal Engine 4, PES will be inching closer to how it looks versus its console port. It

Next, over 3,000 new animations, improved player AI with every playstyle accounted for, and realistic ball movements has been optimized for fans to enjoy the ultimate soccer game.

And lastly, 10 new league licenses from Europe, South America and Asia have been added, including Japan’s J. League.

The best part? Despite these updates,  Winning Eleven 2019 is still free-to-play (with in-game purchases).

PES 2019 promises to give a life-like behavior of the beautiful game and should take competitive mobile sports gaming to new heights.

Screen Shot 2018 09 21 at 1.16.38 AM 640x327 - TGS 2018: PES mobile game to be updated to "Winning Eleven 2019" this December!

More about the game and new features, here.

Our Tokyo Game Show 2018 Coverage is brought to you by our brand partners: Huawei Mobile Philippines, PLDT Home Fibr, Smart and Cherry Mobile. Access our coverage here.

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