Lazada recently introduced Lazada Bounce Back Together, a support and recovery program for both new and existing sellers on its platform in the Philippines. With a worth of PhP100 million in total, the incentive package aims to equip entrepreneurs with the essential tools for jumpstarting their businesses online.
The company is looking at onboarding over 10,000 sellers, especially businesses that are selling high-demand products such as fresh and frozen goods, and ready-to-eat snacks.
Lazada will be offering sellers peso-equivalent incentives of up to PhP20,000 which can be used for seller services to support store setup, adding new products, providing customer service, and live video selling training and support. In addition, sellers can expect more pocket-friendly shipping fees that will attract customers.
Those existing sellers on the platform who are able to operate and fulfill deliveries during ECQ will also be entitled to waived payment fees and rewards vouchers. For new sellers, Lazada is offering zero percent commission on marketplace sales and their businesses will be able to tap Lazada’s customer base.
Livestream capabilities will also be available for sellers to create real-time interactions on a video stream with their customers.
The onboarding process is easy and fast for new users where sellers can create an account in mere minutes. Those interested can go to the Self Sign-Up Page to register.
Merchants will also gain exclusive access to Lazada University, an online resource that aims to empower sellers with knowledge and tips to build and grow their online stores via online training modules as their eCommerce journey progresses.
Specially curated education and learning sessions themed “Resilience Amid the Pandemic” will be provided to aid sellers in rebooting their business back on track.
Lazada has also partnered with SME advocate groups such as Bounce Back PH to help get sellers onboard this initiative and become a push-to-start button to get their businesses up and running. This is apart from current initiatives and programs to give back to frontliners via donation drives for PPE’s that will be distributed directly to partner hospitals.
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Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.