It’s another day to celebrate for realme, being the world’s fastest brand to reach 50 million smartphone sales in just two years. The young brand managed to record a historic high of 14.8 million quarterly shipments in Q3 2020, growing the business by 132% QoQ, beating expectations from analysts.
Counterpoint Q3 2020 Global Smartphone Shipments Report
Counterpoint Q3 Global Smartphone Shipments Report
According to Counterpoint, realme’s growth rate in shipment volume shows “the strongest growth momentum among major global OEMs”. The brand achieved 50M sales because it enjoyed great success with the youth worldwide, with this segment of users making up the most of its customer base.
“realme grew to become one of the top 5, or even top 3, brands in its key markets, including India, Indonesia, Bangladesh, Philippines, and some other Southeast Asian countries.”
“With its efforts to bring the affordable yet premium-like products to consumers, as well as its ability to offer smooth digital shopping and after-sales service in different countries, realme has emerged as the most resilient brand during and after the pandemic crisis.”
– Abhilash Kumar, Research Analyst at Counterpoint
Feel the Power: a strong local presence that mirrors global speed
Considered as one of the key markets for the young brand, realme has catapulted itself to become the Top 2 smartphone brand in the Philippines in Q2 of 2020.
Aiming to become the most available and accessible brand across price segments, realme is set to launch its Narzo sub-brand on November 5, starting with the Narzo 20.
With its debut in India in early 2020, the Narzo lineup is a series of smartphones that bring powerful processors at more attainable price points and targets those looking for gaming smartphones at reasonable prices.
Narzo 20 boasts a Helio G85 SoC with a 1GHz GPU as well as HyperEngine enhancements for improved gaming performance. It also sports a triple rear camera setup headed by a 48MP sensor.
Users can immerse themselves with the Narzo 20’s 6.5-inch HD+ display with an 88.7% screen-to-body ratio. It houses a 6,000mAh battery with 18W fast-charging.
Fans are invited to join the livestream launch of the new device on the official realme FB page and YouTube channel at 6:00 PM on November 5, 2020. Exciting prizes are in store for the online audience.
Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.
