PLDT ChooseToLove Campaign - 1

The most streamed Filipina artist on Spotify Moira Dela Torre teams up with PLDT Home for the music video of her latest single with the title “Pag-ibig ang Piliin,” composed and arranged by award-winning songwriter Jonathan Manalo.

As the voice behind PLDT Home’s campaign this Valentine’s Day, Moira once again captivates the hearts with a song that speaks the true meaning of love.

In its Valentine’s campaign, PLDT Home highlights the importance of choosing to love amidst all circumstances and challenges. The Internet and social media have become crucial platforms for free expression and open dialogue, and the #ChooseToLove campaign reminds everyone to always choose love over hate, divisiveness, fear, and rejection.

This new song is a bright ray of light that is much needed today, and tells us that love is the most powerful choice.

“Kahit na ‘di natin alam ang bukas

Kahit ‘di sumikat ang araw at bumuhos ang ulan

Kahit hindi umayon ang tadhana

Isang tawag mo lang, pupuntahan nasaan ka man.

Ganyan ang tunay na pag-ibig ‘di takot sa mundo 

Ipaglalaban kita hanggang sa dulo 

Pag-ibig ang pipiliin ko.”

Moira notes that she was “honored to be chosen by PLDT Home” to sing this new song. She continues that the message of the song is what she’s been trying to embody in her many years as an artist.

Songwriter and music arranger Jonathan Manalo shares that the main message of the song highlights the power of love – changing and conquering all. The song was also co-written by singer-songwriter Trisha Denise.

This a love song that puts emphasis on ‘Love’ that is worth fighting for. Love against all odds, even if the world seems to disapprove, no one can question the power of a person’s great true love. When you choose to fight for love, it is the ultimate power, nothing, no one can stand in your way.”

Watch Moira’s latest music video directed by Benedict Mariategue and produced by Playback Productions for PLDT Home.

Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.