With central business districts and cities gradually coming back to life, commuters and motorists frequent the highways in Metro Manila again. One thing that may spice up the transit is vivo’s digital billboards posing the question “Ready to own your masterpiece?”
The billboards feature images of everyday-life scenes highlighting masterpieces in the ordinary. From the patriotic shot of the Philippine national flag, to a candid photo of a kalesa rider, to people passing through a city bridge, the photos depict simple moments in life.
A masterpiece in the making?
The vivo ads also include a teaser statement saying “a technological work of art for professional imaging is coming to the Philippines.” This could be a nod to vivo’s partnership with ZEISS to deliver state-of-the-art tech devices.
With many devices and gadgets rumored to soon hit the local market, it leads one to wonder which model in particular vivo is set to unveil.
Given the quality of the photos featured in the ads, the “technological work of art” that may soon be announced may be a high-powered camera in the body of a vivo smartphone.
Can you spot the masterpieces?
Additionally, the company has also announced on social media that it will be giving away prizes for those who will be able to spot and take a selfie with these larger-than-life ads.
Announcing the Find the Masterpiece promo, you can send in your entries from May 31 to June 7. If you’re able to take a photo with one or two locations, you may win vivo merchandise.
Meanwhile, if you can catch all three billboard locations, you’re eligible to win tickets to the Clark Hot Air Balloon Festival. Five winners of the grand prize along with the consolation prize winners will be announced on June 8.
The billboard location will be revealed via the official vivo Fam PH community page.
For more information on the company’s latest news and updates, visit its official Facebook, Instagram, and YouTube channels.
Ram found his love and appreciation for writing in 2015 having started in the gaming and esports sphere for GG Network. He would then transition to focus more on the world of tech which has also began his journey into learning more about this world. That said though, he still has the mentality of "as long as it works" for his personal gadgets.
