Reports have surfaced that Carl Pei’s tech start-up, Nothing could introduce a sub-brand soon. This is backed by images of the sub-brand’s first product, TWS earphones.
This comes after the company just released its first product, the Nothing Ear (1),its first smartphone, the Phone (1), and second TWS earbuds, the Ear (stick).
Nothing’s Particle by XO
The photos leaked reveal a “Particles by XO” text on the charging case. It is uncertain if this is the name of a sub-brand or if it is similar to “Redmi by Xiaomi”. If it is like how Xiaomi approached it, then XO is the Nothing sub-brand with Particles being the product.
The reports also claim that the TWS earbuds are listed under the product name B154 and come with active noise cancellation and LHDC support.
As of writing this though, there is no official word from the company itself or from Carl Pei regarding the sub-brand. However, it is believed to launch in the US and was designed for fashionable people.
Ram found his love and appreciation for writing in 2015 having started in the gaming and esports sphere for GG Network. He would then transition to focus more on the world of tech which has also began his journey into learning more about this world. That said though, he still has the mentality of "as long as it works" for his personal gadgets.
