Infinix reported remarkable growth in the first quarter of 2024. According to IDC’s Worldwide Quarterly Mobile Phone Tracker, Infinix achieved the highest year-on-year global market share growth among all major smartphone brands worldwide.
Infinix’s global smartphone market share skyrocketed from 1.7% to 3.7% year-on-year in Q1 2024. Meanwhile, its global smartphone shipments surged by an impressive 150.6% compared to the same period last year, marking four consecutive quarters of rapid and sustained growth.
“We are absolutely thrilled with our exceptional performance in the first quarter of 2024. Our entire dedicated team has worked tirelessly to bring young, tech-savvy consumers around the world the very best products at attainable price points. The launch of our highly acclaimed Infinix NOTE 40 Series and Infinix GT 20 Pro this year has been instrumental in our success, as we have strategically focused on addressing key consumer pain points, particularly in areas of charging capabilities and gaming performance. This has helped Infinix earn widespread positive acclaim and cement our position as a leading innovator in the global smartphone market.”
– Tony Zhao, General Manager at Infinix
Infinix’s parent company, Transsion Holdings, now ranks 4th globally in smartphone shipments with an estimated 10% market share, benefiting from Infinix’s success.
The brand particularly excelled in key markets like Africa and Southeast Asia, securing top 5 smartphone market share positions in over 20 countries worldwide. Notably, Infinix achieved a 27.1% market share in the Philippines during Q1 2024, ranking first among all brands.
Infinix: Poised for Continued Success
Infinix‘s remarkable Q1 2024 performance underscores its unwavering dedication to delivering cutting-edge yet affordable products, leveraging a multi-pronged marketing strategy, and spearheading technological advancements.
The brand’s diverse and youth-centric marketing initiatives have been instrumental in its stellar global performance and reputation. As Infinix forges ahead, it remains committed to providing users with superior products and services, setting new benchmarks and striving for even greater triumphs in the forthcoming quarters.
Adding to the excitement, the soon-to-be-launched Infinix GT 20 Pro boasts a vivid 144Hz display, offering silky-smooth gameplay and breathtaking visuals, establishing itself as the ultimate affordable choice for gamers of all calibers.
Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.
