Samsung has partnered with the Philippine Olympic Committee (POC) as the official mobile partner for Filipino athletes competing in the Paris 2024 Olympics.
This partnership aligns with Samsung’s global “Open always wins” campaign, which highlights shared values of openness with the upcoming Olympic and Paralympic Games. The campaign emphasizes Samsung’s belief that openness leads to new ideas and endless possibilities.
As part of this partnership, Samsung has provided each Olympic-bound athlete with a Galaxy Z Flip5 smartphone. This will help the athletes stay connected with their supporters and share their experiences during the Olympics.
The partnership was announced at a send-off ceremony for the athletes in Manila. The event was attended by President Ferdinand Marcos Jr., POC President Abraham Tolentino, and SEPCO executives.
Samsung has been a Worldwide Olympic Partner since 1988. The company’s technology, including artificial intelligence, virtual reality, and 5G, continues to shape how people experience the Olympic Games.
This partnership not only showcases Samsung’s technology but also brings attention to the athletes’ hard work and achievements. It aims to increase their visibility on the world stage.
Samsung Galaxy Unpacked
Samsung is set for its Galaxy Unpacked event in Paris on July 10, 2024, at 9:00 PM Philippine Time, where the brand is expected to debut its latest innovations and can be watched live on its website and YouTube channel.
Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.