Kingston Technology has announced its “Kingston Is With You” campaign. The company aims to bring alive the impact of memories in our lives and emphasizes that memories not only exist in the past but can also be the driving force that motivates one to move forward in life.
“Kingston has always been a leader in enabling people to preserve their memories through our most reliable and high-performing memory and storage solutions products for business, creative and daily settings. We staunchly believe in the power of memories and its unlimited impact. During these times, we want to bring inspiration and strength to people with a promise that ‘Kingston Is With You.’ We strive to stand alongside all our customers, to celebrate cherished moments and be there with them during tough times. We would also like to express our deepest admiration and respect, and pay homage to those who show courage, resilience and strength during these testing times.”
Kevin Wu, Sales/Marketing and Business Development Vice President of Kingston APAC
The “Kingston Is With You” campaign has online and offline activities that begin with the premiere of the micro-film, Memories Empower.
Memories Empower depicts a young girl’s encounters after an abrupt change in life and exploring the theme that memories not only connect people to their past, but it also provides the courage to continue moving forward.
In addition, Kingston designed a limited-edition gift box that connects memories with the five senses. It comes with “7-Day Memory Challenge” card, assigning 7 mini-tasks that helps relive precious moments and provide a chance to win heartwarming gifts. In addition, it includes a Kingston x CSD face mask.
From May 14-18, the company will hold a 7-Day Memory Challenge where participants will be announced on the official Facebook on May 20. Those who share their challenges online will have a chance to win an iPhone 12 and other gifts. Visit the Facebook page for more information.
Kingston will also celebrate a Summer Sale Promotion from May 13 – June 24. With any purchase of SSD 480G and above or HyperX RGB memory, you’ll get three pieces of Kingston x CSD limited-edition masks.
Ram found his love and appreciation for writing in 2015 having started in the gaming and esports sphere for GG Network. He would then transition to focus more on the world of tech which has also began his journey into learning more about this world. That said though, he still has the mentality of "as long as it works" for his personal gadgets.